KIMBERLEY LOWDEN

Kimberley Lowden is the Market Insights Leader at Nespresso, driving the integration of market, category, shopper, and consumer insights into strategic decision making for B2B, B2C and across the broader organization and global HQ. A good portion of Kimberley’s background has been in data analytics where she provided category leadership in food, beverage, beauty, and general merchandise categories with companies such as Henkel, Coca-Cola, Pepperidge Farm/Campbell’s, and Clairol/P&G.

However, she has also worked outside of Analytics including the Trade Strategy team at Newell Brands, where she developed aisle reinvention and category development strategies for retailer partners. Kimberley also worked in Global Business Development at Daymon Worldwide where she was responsible for driving sales growth for several categories across the food, drug, mass, club, online, value and multiple specialty channels. She also worked directly with retailers outside North America and through joint initiatives with counterparts in LATAM, EMEA and APAC. She also worked as a consultant to manufacturers to size markets and identify white space opportunities. Kimberley holds an MBA from the Jack Welch College of Business and Technology at Sacred Heart University and a BA in English Composition from DePauw University.