Self-Service Convenience Where People Live, Work and Play

Imagination Way: The Industry Innovation Showcase

A show within a show! Delve into the technological advancements happening in convenience services. Imagination Way is a key destination for clients, consumers, operators and investors to gain firsthand insights into the future of our industry. NAMA curates industry innovators with this invite-only exhibition. Attendees receive an immersive experience, complete with live demonstrations of cutting-edge technology from around the world, and expert-led sessions from Imagination Way partners in the Imagination Way Theater.

Future Awaits

2020-01-01

Latest Advances

Discover cutting-edge technologies driving the future of convenience services—including advancements in AI, extended reality, robotics, facial recognition, grab-and-go, dining, foodservice, automation, autonomous stores, vending, machine learning, supply chain management and data analytics.

2019-01-01

Experience What's New
Imagination Way partners are debuting at The NAMA Show with products and services that are new to market and haven’t been featured in Imagination Way or the Expo Hall before.

2021-01-01

Exciting & Immersive

Hands-on tech experiences that immerse you in the future—engaging, interactive and designed to spark your imagination about what’s possible.

Imagination Way Theater

Take your learning further in expert-led sessions from Imagination Way partners, where you’ll dive into real strategies to transform and grow your business.

2025 Participating Companies

Themed Prototype Experiences

Real-life scenarios to help you meet and exceed growing consumer demands for convenience.

RALEIGH,NC/USA - 4-25-2019: Students walking on the campus of North Carolina State University in Raleigh

Explore smart, tech-forward solutions designed to meet the dynamic needs of campus life with 24/7 access and diverse service capabilities.

COLLEGE & UNIVERSITY

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woman walking through a hotel lobby with luggage, Woman with luggage, seemingly in a hotel corridor, possibly checking in or out, or searching for their room, illustrating travel

Immerse yourself in curated offerings for high-density living, featuring automated dining and delivery experiences for residents and guests on the go.

HOTEL & LARGE RESIDENTIAL

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Experience future-ready workplace models that combine wellness, convenience and innovation to enhance employee engagement and productivity.

WORKPLACE MULTI-USE

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Step into a showcase of next-gen kiosks, from compact and creative designs to immersive digital experiences, redefining the command center of self-service.

KIOSK ALLEY

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TNS24 Travel

See how self-service is taking flight with tech-driven solutions for airports and travel plazas that prioritize speed, flexibility and revenue generation.

AIRPORT & TRAVEL

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TNS24 Workplace

Discover cost-effective, high-impact unattended retail setups tailored for industrial environments—where convenience meets efficiency and SNAP-ready products and payment options are front and center.

MANUFACTURING WORKPLACE

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Join Imagination Way

If your company is interested in becoming a part of this interactive gallery, click here to learn more.